Recent patent filings show that Cadillac plans on sticking with their current naming scheme. The current nomenclature was introduced by since-departed CEO Johan de Nysschen.
de Nysschen was the same brain-genius behind Infiniti’s Q and QX nameplates, a methodology he brought to Manhatten’s (nee Michigan) premier auto manufacturer, in the guise of the CT and XT signifiers, representing sedans and crossovers respectively (run on sentence, what.)
Continue reading “Caddy Sticks to the CTs and XTs”
New York- via Detroit- based car company, Cadillac, have recently ousted their man-in-charge John de Nysschen. de Nysschen spent four years with the famed American luxury manufacturer. He’s been replaced by Steve Carlisle, formerly GM Canada’s President and Managing Director.
Continue reading “Less ATS, More XT5: Cadillac Boots President”
The four-year-old Cadillac XTS is about to get an update for the 2018 model, though still no sails or paddles for this boat. Continue reading “Cadillac Refreshes XTS Without Making It Refreshing”