Ford, GM, and the Future of the American Sedan

The current auto market hasn’t been kind to the sedan. Long the go-to for those requiring a spacious ride, the four-door car has been pushed aside in our anxious, post-911 world as drivers seek to mask their existential securities behind the wheel of a high-riding crossover or SUV.

There are a few other factors edging sedans out of the buyer’s eyes: small vehicles have gotten much better at maximizing interior space while larger vehicles have additional seating to help accommodate more people when necessary. Coupled with the advancements in engineering, and the near-parity on gas mileage between large and small vehicles, and buyers are splitting their needs to the extremes, leaving the Goldilock’s just-right of sedans by the wayside.

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Ford to Take Fusion Outback

Subaru has found themselves in the crosshairs of an unlikely competitor — it seems that Ford is looking to develop a ‘high-roofed wagon’ to compete directly with the Japanese name-plate.

Taking the Fusion name from the soon-to-be-extinct sedan, the Blue Oval is looking to model the new iteration after the Outback, the ever-more-popular wagon-ish vehicle renowned for its symmetrical all-wheel drive and off-road capabilities.

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Ford to Stop With the Cars. Unfortunately, Not the Trucks

I haven’t written about Ford lately, right? I don’t have a bad taste in my mouth, so probably not.

Anyway, it seems that Dearborn, MI-based auto manufacturer is dealing with some problems (that does sound familiar.) This time it’s based on lowered profits and decreased demand for their vehicles. Continue reading “Ford to Stop With the Cars. Unfortunately, Not the Trucks”

Ford: The Other Side of Things

Our last post was a reluctant ode to the job Ford’s development of true-blue sporty vehicles. Despite a lifelong bias against the Blue Oval for purely geographic reasons, to say nothing of my complete lack of interest in most of their vehicles, it was important to recognize and acknowledge the existence of the Focus RS and the Fiesta ST.

Thank god they provided us with an opportunity to balance out my judgement’s karma.

Continue reading “Ford: The Other Side of Things”